我整理了淘寶官方的直通車免費課程,學后推廣邏輯清晰,適合零基礎者。課程包括基礎知識、競品分析、詞庫建立、高點擊圖制作、人群投...
傳授良心經驗:開直通車最低門檻300元,低于此效果不佳,對搜索加權和免費流量提升無助。直通車歷經多年,規(guī)則玩法變化大,現側重無線端。新品推廣加權提升,可作為提升新品權重手段。新品免費扶持期流量持續(xù)時間根據表現衡量,點擊率、收藏、加購、轉化是考核標準。新品上架前三個月表現良好,可配合優(yōu)化元素提升銷量,若銷量未起,產品可能無市場。新品上架三月后流量銷售下滑,建議評估店鋪后再決定是否開直通車。
1、直通車是什么工具:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667046?_k=ykgqkh
2、直通車的N種玩法:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667048?_k=fm516c
3、直通車標準計劃智能計劃銷量明星使用場景:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667311?_k=4vd6e5
4、直通車如何選擇推廣寶貝指南:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667315?_k=z9ua58
5、直通車每日花費該如何設置:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667316?_k=6xu5e4
6、直通車投放的平臺選擇技巧:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667319?_k=xdmgrs
7、直通車的時段投放策略:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667331?_k=gqzsw1
8、直通車的地區(qū)投放策略:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667332?_k=z5wtw9
9、直通車關鍵詞的5大渠道:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667333?_k=qbm2s6
10、直通車選詞維度:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667335?_k=kqrps6
11、直通車出價的正確姿勢:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667336?_k=x0zeft
12、直通車養(yǎng)詞的正確姿勢:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667337?_k=argmpw
13、2招告別直通車匹配方式選擇的煩惱:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667338?_k=s2jvbs
14、直通車場景詞包的解析和應用技巧:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667363?_k=3vb1pc
15、直通車精選人群的基礎介紹:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667339?_k=krid80
16、低出價高溢價的直通車精選人群玩法:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667340?_k=yzeese
17、高出價低溢價的直通車精選人群玩法:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667341?_k=tzqyuk
18、直通車人群優(yōu)化的三大技巧:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667342?_k=dkmbxq
19、直通車創(chuàng)意設置優(yōu)化:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667343?_k=hdblo3
20、4步打造優(yōu)質直通車創(chuàng)意標題:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667344?_k=lihmof
21、直通車報表的正確打開姿勢:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667350?_k=qquqhi
22、直通車報表-投產優(yōu)化技巧:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667351?_k=odlcs3
23、學習直通車9大數據:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667352?_k=33d3m5
24、4步搞定直通車流量智選的操作:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667353?_k=e7gwcd
25、直通車搶位助手助你卡住首屏位置:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667354?_k=7fjvbo
26、直通車我的關注使用技巧:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667355?_k=2yehyr
27、用智能選貨推廣模式打造出高roi的直通車計劃:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667357?_k=1uzrc8
28、打造低ppc趨勢明星計劃:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667359?_k=2x5e1u
29、直通車超級明星的使用技巧:https://market.m.taobao.com/app/qn/toutiao-new/index-pc.html#/detail/10667360?_k=5s0yjg